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Written by Michael Schuette
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Feb 23, 2010 at 06:00 PM |
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Differentiation is one of the most important keys to success. In a sea of conformal offerings it doesn't matter whether any deviation finds the unanimous approval by everybody, which would be a paradox anyway, as long as it sets itself apart from the rest of the field. This strategy has worked well for ASUS in the past in any sector of their product offerings and by now the brand name is strong enogh to make about anything fly, just based on the fact that it is an ASUS product. Take the latest line-up of AMD graphics cards and there is a prime example. Every AMD partner is craving for attention by putting a sticker on their cards that still nevertheless follows the reference design. Of course there are contractual obligations and at the same time, the reference design is extremely well thought-out. But then, change is good, isn't it?
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Last Updated ( Feb 26, 2010 at 09:07 AM )
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Written by Michael Schuette
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Feb 12, 2010 at 08:42 PM |
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How much performance can US$100 buy? Not long ago, the answer would have been that unless you found something in the bargain bin or the reject section or maybe in the estate of somebody who moved on to greener pastures, even satisfying just the most marginal demands were slim pickings at best. Things are changing rapidly, though, and all of a sudden, just looking at the $100.- offerings can burn a literal hole in the pocket. With CPU, memory and storage prices plummeting, the one category still a bit behind on the price erosion curve was an affordable graphics card solution that would do justice to the latest games. After all, if the eye candy is programmed into the games and photorealism, not to mention anatomically correct displays of body motions take over in the animations, it would be a shame to reduce game play to stick figure-like characters.
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Last Updated ( Feb 24, 2010 at 02:32 PM )
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Written by Michael Schuette
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Jan 17, 2010 at 12:00 AM |
OpenGL and More Gaming
At one time, OpenGL (Open Graphics Library ) used to be the predominant API for 2D and 3D applications. OpenGL is a standard cross platform API for computer graphics originally developed by Silicon Graphics in 1992, featuring over 250 function calls. While OpenGL has been pushed somewhat into the back by DirectX powering most games in the Microsoft Windows environment, it remains a powerful factor in CAD and scientific computing. OpenGL is currently managed by a non-profit technology consortium known as the Khronos Group. OpenGL allows each vendor to add functions through extensions of the standard that are designated by specific identifiers (for example “NV” for nVidia).
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Last Updated ( Mar 10, 2010 at 04:02 AM )
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